Now through October 20th, Generation Gallery will host Iconopedia, the very first US exhibition of the work of Milan based illustrator and artist Lorenzo Petrantoni.
Lorenzo’s very personal, iconic style of illustration gives life back to printed words, characters and symbols that would otherwise be forgotten, left hidden away in old books. The fascinating results of his keen eye, and near compulsive, symmetric filing of white space creates images that are thoroughly charming.
Lorenzo’s illustrations have appeared in many major US publications including the NY Times Book Revue, The Wall Street Journal, The New Yorker, Wired and GQ. He has created advertising for brands such as CocaCola, Burton Snowboard, Nike and Nespresso, and has designed a collection of watches for Swatch.